Media Life Magazine and its counterpart, Media Economy Newsletter recently printed its media spending forecast through 2015. This forecast provides us with good information on what's hot and what's not.
It also provides Media Plus+ clients and friends with some idea of what they can expect to see in terms of integrated media planning recommendations coming their way.
Overall, media spending hit its peak in 2007 (remember those days), and while there is significant growth in some media, not
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