10 Reasons a Business Needs a Mobile App

In today's business world, there many different ways to advertise.  Mobile apps provide a wide range of advantages over traditional marketing media.

One of the only forms of advertising that builds in equity over time.  Value in TV, Radio, Direct Mail etc is gone once you spend the money and the ads are run.  Mobile apps build in value over time as you get more downloads.  The longer you have the app, the more valuable it becomes.
Mobile Apps are the ONLY form of advertising that allows you to reach out to your customers RIGHT NOW.  No other form of advertising allows you send your customers' your marketing message with the click of a mouse.  Having a slow night?  Send out a push notification with promotions to bring people in the door with geo targeted notifications as well as the ability to schedule them for the future.
Your customers are CHOOSING to accept your marketing message and are carrying your business everywhere on their mobile phone.  Your customers will install your mobile app on their phone because they WANT to do business with you.  Devices like DVR, satellite radio, mp3 players, and computers have made other forms of advertising lose tremendous value.
Increase brand awareness – Every mobile app gets an icon that appears on the mobile device.  By having your mobile app installed on your customers' phones, they'll see your logo all time as they use their phone.  This drives ongoing branding on their phone, which puts you a couple taps of their screen away from getting a phone call.
Increase customer loyalty – By adding a loyalty rewards program within the mobile app, you can reward the customer for their continued business and bring customers back.
Generate new customer – Mobile apps allow users can share the app with their friends & family through email, SMS, or social media
Improve online reputation – With social media integration, your users can build up a buzz about your business.
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